Stakeholder Management and Engagement
Manage stakeholder expectations and relationships to ensure continuous levels of engagement through communication, negotiation and alignment of their needs with the ministry/department/organisation's short-term and long-term objectives/policy goal
Type
Functional
Competency Area
Strategic Planning
Levels
Understands the basic components of stakeholder management and engagement
Identifies different types of stakeholders (individuals, groups, etc.) and their legitimate representatives
Aware of the stakeholder engagement process as defined in the World Bank's Environmental and Social Standards 10 (ESS10): Stakeholder Engagement and Information Disclosure
Aware of the categorization of stakeholders (as affected parties, other interested parties, and disadvantaged/vulnerable groups) (ESS10, 2018) and the five levels of stakeholder engagement (inform, consult, involve, collaborate and empower) (IAP2, 2007)
Documents the purpose and process of preparing stakeholder engagement plans and managing stakeholders
Recognises the importance of transparency in communication amongst stakeholders through employing an openness and life-cycle approach, inclusiveness and sensitivity, informed participation and feedback strategy, dispute resolution strategy, etc.
Recognises metrics for stakeholder management and engagement plans
Utilises tools and techniques to identify dependency and degree of influence on stakeholders, analyse stakeholder interests and anticipate issues
Categorises identified stakeholders into the core categories of affected parties, other interested parties, and disadvantaged/vulnerable groups
Determines the extent of participation of each stakeholder in the engagement process and strategises their management accordingly
Interprets the metrics of past stakeholder engagement plans and stakeholder management strategies
Incorporates qualitative research to understand stakeholder dynamics in communication, feedback and dispute resolution
Prepares stakeholder management and engagement plan
Conducts stakeholder analysis to classify tools and modes of engagement (consultative meetings, focus group discussions, e-mails, desk research, surveys, interviews and stakeholder or interests mapping tools)
Negotiates the importance of the goals, time frames, resources, and levels of concern in government decisions to define participation levels of each stakeholder category and manage stakeholders accordingly
Presents a feasible and outcome-focused stakeholder engagement plan and stakeholder management strategy based on stakeholder characteristics
Designs a communication plan incorporating different forms of communication tailored to the varied interests of an array of stakeholders, and defining information to be disclosed to each stakeholder
Promotes management and engagement strategies
Promotes the use of tools to increase stakeholder engagement and ease stakeholder management (stakeholder analysis tool, online forum, visual models, data flow diagrams, etc.)
Administers the selection of appropriate stakeholder participation depending on the stakeholder category and particular circumstances
Encourages the use of standardised tools and software to implement stakeholder engagement plans and develop stakeholder management strategies
Employs communication tools to standardise and simplify the sending, recording and management of communications to various stakeholders